Livestream commerce is a booming industry in China that it’s not uncommon to see celebrities appearing in them to endorse products. This time around, actress Fan Bingbing who launched her beauty line called Fan Beauty early this year partners up with internet star Xue Li who is also known for being billionaire heir Wang Sicong‘s ex-girlfriend.
Xue Li went to Shanghai to meet up with Fan Bingbing who appeared in a video to introduce her new diamond and sea grape face masks. The products were then sold for the first time through Xue Li’s livestream platform. I’m sure I’m not the only one who is curious to see how Fan Bingbing intends to make a comeback in the industry when she was literally at the top in her heyday. Nonetheless, it seems that livestreaming does have its appeal. According to reports, over 110,000 pcs were sold within minutes and total sales easily reached 10 million yuan. Crazy numbers if you ask me.